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2 changes: 1 addition & 1 deletion ofl/caacupeone/METADATA.pb
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name: "Caacupe One"
designer: "Magdalena Alonso"
designer: "Magdalena Alonso Rebollo"
license: "OFL"
category: "DISPLAY"
date_added: "2026-07-01"
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22 changes: 19 additions & 3 deletions ofl/caacupeone/article/ARTICLE.en_us.html
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<p>
Caacupé is a condensed, heavy display typeface designed for headlines and short text at large sizes, born from fieldwork conducted in Villa de Emergencia 21-24, an informal settlement in Buenos Aires. It translates two visual elements of the neighborhood into type: the hand-painted, brush-lettered signage of local shops and the bold, high-impact graphic language of popular tabloid newspapers. Particular attention was given to the neighborhood's large Paraguayan community and to the Guaraní language, with careful design of the letters and diacritical marks that appear most frequently in Guaraní, alongside broad Latin coverage (full Spanish set, extended Latin, currency symbols, fractions, mathematical signs, and ligatures). Developed in Glyphs, the typeface is currently available in a single style, visually equivalent to a Bold weight.
Caacupé is a condensed, heavy display typeface rooted in the street lettering of Villa 21-24, one of the largest villas, or working-class urban neighborhoods, in Buenos Aires, Argentina, and home to a large Paraguayan community.
</p>

<p>
The typeface began in 2014 as a piece of field research rather than a commission. Instead of asking how type should look for such a neighborhood, the project asked what its visual language already was. The answer was on its walls: hand-painted, brush-lettered shop signs, where letters work as images before they work as text, and where a message has to catch the eye at a glance to exist at all. A parallel study of the newspapers circulating in the area found the opposite, publications set in technically correct but culturally distant typefaces, designed toward the neighborhood rather than from within it.
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<p>
Caacupé translates that vernacular into a working typeface. It is a grotesque sans serif with low contrast, short ascenders and descenders, a generous x-height and a deliberately heavy color, built for headlines and short text at large sizes. Its terminals carry a subtle hint of the brush, a quiet trace of the painted signs it comes from, rather than imitating them literally. Details observed on the street, from the prevalence of uppercase to the hand-drawn flourishes of local sign painters, informed its decisions as the design moved from paper sketches to digital form. The result is a face made to speak loudly and clearly: direct, dense, and full of presence.
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<p>
Language sits at the heart of the project. The neighborhood is home to a large Paraguayan community, and Guaraní is a first or second language for many residents. Caacupé was drawn with that reality in mind, giving particular attention to the letters that recur most often in Guaraní, such as "y" and "v", and to the marks the language needs, so that Guaraní text sets as naturally as Spanish. The typeface also includes broad Latin coverage, spanning the full Spanish set, extended Latin, currency symbols, fractions, mathematical signs and ligatures.
</p>

<p>
The project grew out of situated research rather than an abstract design approach: a 2014 study of newspapers circulating in the neighborhood found that existing professional typefaces failed to reflect its visual culture, which is instead shaped by hand-painted lettering and a distinct communicative logic. Caacupé was designed from within that context, treating Guaraní as a first-class citizen of the design rather than an afterthought. It stands as a rare example of a typeface developed through direct research in an informal settlement, now openly available on Google Fonts under the Open Font License.
Caacupé is currently available in a Bold weight. Released under the SIL Open Font License, it aims to give a formal, open and freely available voice to a vernacular that rarely finds its way into type, and to stand as a small counterexample to the habit of designing for people whose context we have never looked at closely.
</p>

<p>To contribute, see <a href="https://github.com/googlefonts/caacupe">github.com/googlefonts/caacupe</a>.</p>

<hr>
<img src="image1.jpg">
<img src="Caacupe-specimen-hero.jpg">
<img src="Caacupe-specimen-guarani.jpg">
<img src="Caacupe-specimen-alphabet.jpg">
<img src="Caacupe-neighborhood-casacultura.jpg">
<img src="Caacupe-name-mural.jpg">
<img src="Caacupe-process-proofs-2.jpg">
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